Who Needs a Script When You Have a Poster?

(and Charles Bronson)

Golan and Globus were on their way to the Cannes Film Festival in a couple of weeks, and hoped they could start selling their next Charles Bronson movie there. Kohner pitched them a script—for what would eventually become another Bronson classic, The Evil that Men Do (1984)—with a price tag to option it at $200,000. Cannon balked. Who needed to pay $200…